FBS broker
New web experience
Created a brand new web experience for FBS, an international broker serving 27M users across 7 languages.
I designed 30+ pages, landing experiences, and micro-sites from scratch, and built a design system integrated directly into the CMS so content teams could move independently. Along the way, I reimagined the entire user journey — from first touch to registration and verification — making complex trading onboarding feel approachable and trustworthy.
Trading Conditions, one of the site's key pages
The same design system, adapted for mobile
Homepage, desktop and mobile